- Steve Kraus
Last month, we began exploring the roles of money and financial services in the lives of Affluent Americans. This month, we dig deeper on Affluents (defined here as $100K+ annual household income) and their money. But first, a quick review of the key findings from last month’s initial look at Affluents and financial services…
Affluents are largely self-directed, with nearly three-fourths expressing personal responsibility for their financial security, and a similar number considering themselves “hands on” in the management of their personal finances.
Being self-directed doesn’t necessarily mean “going it alone” – 62% use a financial professional, and nearly one-fourth have a deeper reliance on advice (for example, 23% agree, “I usually consult a financial expert before...